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Simplify Tracking YOUR WEBSITE AND Uncover The Push-Button Secrets That Give "Technical Marketers" AN Unfair Advantage

Get started with Tag Manager Mastery today, and:

  • Save time and money tagging your website, while reducing malfunctions or tracking errors
  • Add 70+ advertising and analytics tools to your website using code-free tag templates
  • Measure the REAL return on your advertising campaigns using conversion pixel templates
  • Increase the value of every hit to your site by simply learning how to turn on event tracking 

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Regular Price $499, Save $300

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You can make a course about selling used cars and I'll be there. My productivity with GTM course has been so so amazing, and I still have ways to go, yet, my customer's have seen an impact in their websites.

Mikel Martinez

Data Driven has trained digital marketers in over 1,000 organizations, including:

Here's What You'll Find Inside

Tag Manager Mastery...

A time-saving system for connecting your marketing platforms

Your guide to simplifying advanced tracking and tagging techniques

An insider view of how to add 70+ tracking tools to your website

A Done-For-You GTM container that will immediately upgrade the value of your marketing data

17 Modules | 34 Lessons | 3 Exclusive Resources | 4.5 Hours of Content

Section 1

Google Tag Manager Decoded: Learn how to dive into GTM with confidence and purpose

  • GTM Terminology - Gain a straightforward understanding of GTMs most critical components
  • Getting started in Tag Manager - Creating your brand new account
  • How and why Tag Manager simplifies digital marketing

Section 2

Working in tag manager: Time saving solutions that will make tagging and tracking easier

  • Build your account the right way from day 1 - Workspace and workflow
  • Digital marketing power tools - Tags and triggers
  • Put your Google code updates on autopilot with the GA tag template
  • Publishing your first container - The safe way to tag and track
  • A codeless installation of GTM
  • How to know that your GTM installation was a success

Section 3

Event tracking in google tag manager: Using GTM to add more value to your measurement and marketing skills

  • Gaining buy-in from your company and clients to leverage your new GTM skills
  • The gateway to on-page data - Event Tracking
  • Variables and triggers - The keys to automating your tracking
  • How to install new tracking with confidence - Creating and testing triggers

Section 4

tagging your website: The secret to upgrading your analytics effectively and quickly

  • Using video tracking to find out what your customers really think of your video content
  • The secret to automating your event tracking - Dynamic variables
  • Troubleshooting made easy - Using GTM version control
  • Discover how much of your content your visitors really read - Scroll tracking
  • Reduce your bounce rate with user interaction events
  • Use Real-Time reports to see your immediate results

Section 5

the date layer and beyond: Enter the analytics Matrix and remove the limitations from your measurement capabilities

  • Tracking the data that will help you get more leads - Lead form tracking
  • Using outbound link tracking to learn where your customers go when they leave your site
  • Using PPC tag templates to get better conversion data, without coding
  • Using download tracking to learn which content your website visitors really want
  • Removing the barriers to your data tracking skills by accessing the data layer
  • How to keep advanced tracking simple
  • Seeing the results of your hard work in Google Analytics


Unlock the power of GTM and simplify executing your marketing plan

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The Done-For-You Container Jeff gives away for free with his GTM course is worth the money for the entire course! I've since sold it with my Google Tag Manager work several times now.


About The Instructor

Jeff Sauer

Hi, I’m Jeff Sauer. I have been working in web analytics since 2005, when I became one of the first people to beta test Google Analytics. I was also privileged to be one of the first 50 people to beta test Google Tag Manager.

As a marketer and web analyst, I've helped businesses of all sizes upgrade their tracking and analytics using GTM. I am also a partner in a 5x Inc. 5000 Fastest Growing Business award-winning Marketing Agency in St. Paul, MN.

But more importantly… these days, I am a full-time educator. Since 2015, I’ve launched several successful online training programs while helping over 17,000 students master PPC Marketing, Data Analytics, and Agency Business Development.

"My mission is to make learning digital marketing easy and fun for you! "

Tag Manager mastery

Your Complete Guide to Using Google Tag Manager with Confidence and Control

Take Control of Your Tagging and Tracking
And Save $300 Today!

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